💡 The Best Ideas to Digitize Your Business This Year (and How to Start)

June 4, 2025 ¡ by imSoft

The best ideas to digitize your business this year and how to start
Digital Transformation Digital Marketing Business Technology

Introduction

If you still think having a Facebook page is enough to “digitize” your business, let us kindly tell you—you’re living in the digital prehistoric era. In 2025, more than 70% of small and medium-sized businesses in Mexico already use some form of advanced technology to reduce costs and improve customer experience. 🦖➡️🤖

In this article, we’ve gathered the best ideas to digitize your business this year, from online marketing strategies to automation tools that seem straight out of a sci-fi movie. All explained in a friendly tone and, occasionally, with a comedic touch to keep you awake. Ready to leave fax machines in the drawer of memories? Let’s go!

1. Build (or Revamp) Your Website with a User Experience Focus

“If your website looks like it’s from 2005, you’re better off without one. A customer walked into your store in 2025 and your site asks them to install Flash Player.” 😂

  1. Responsive design
    • In 2025, over 60% of traffic comes from mobile. Choose modern templates or frameworks (e.g., Next.js or Astro) that adapt your content to any screen.
  2. Loading speed
    • According to Google, a 1-second delay can reduce conversions by up to 10%. Optimize images (WebP or AVIF) and use a CDN.
  3. On-page SEO
    • Include titles, descriptions, and headings with keywords like “digitize business,” “digital transformation,” “online marketing.” Add valuable content and avoid overly long paragraphs so search engines adore you.

How to start?

2. Sell Online with an E-commerce Store

If your priority is increasing sales, launching an online store is essential:

Fun fact: In 2024, e-commerce sales in Mexico grew by 20%, and in 2025 they exceed 500 billion pesos annually. Customers won’t leave home even to buy toilet paper! 🧻🚀

3. Implement CRM and Marketing Automation

A CRM (Customer Relationship Management) keeps client and prospect information organized. In 2025, tools like HubSpot, Zoho CRM, or PipeDrive stand out because they integrate with WhatsApp, email, and social media.

4. Activate Digital Communication Channels: Social Media and Chatbots

Users expect immediate responses. To avoid giving your prospects a heart attack when they message you at 2 AM, consider:

Comedic note: “If your chatbot sounds more robotic than C-3PO, rewrite its responses. No one likes talking to a droid that always says ‘Sorry, I don’t understand your request.’” 🤖❌

5. Digitize Internal Processes: Accounting, Invoicing, and Project Management

Internal transformation is as important as external:

  1. Cloud accounting

    • Platforms like Zoho Books, QuickBooks Online, or ContaYĂĄ (Mexican) make issuing electronic invoices (CFDI 4.0) and real-time expense tracking easy.
    • Ditch the paper mountain: the “Accounting 2021” folder on your desktop hasn’t been funny for years.

  2. Project management and collaboration

    • Tools like Trello, Asana, or ClickUp allow task assignments, deadlines, and file sharing without sending 47 emails saying “Sharing the attached file… again.”
    • Implement agile methodologies (Scrum, Kanban) for optimized timing and sprint deliveries.

  3. File storage and sharing

    • Use Google Drive, OneDrive, or Dropbox so everyone accesses the latest document version.
    • Avoid classic scenario: “The final version is Juan(PER1)_FINAL_v2_final.docx”.

6. Leverage the Power of Digital Marketing and Analytics

Having an online presence is useless if you don’t measure results:

2025 data: 82% of companies using advanced analytics report revenue growth exceeding 15%. Data doesn’t lie!

7. Implement Artificial Intelligence Tools

In 2025, AI is no longer science fiction—it’s within reach for your SME:

Five Steps to Start Your Digital Transformation

  1. Assess your current state
    • Identify manual processes, bottlenecks, and outdated tools.
  2. Set clear objectives
    • Example: “Increase online sales by 20% by December 2025” or “Reduce invoicing time by 50% before August.”
  3. Design an action plan
    • Prioritize projects by impact and budget.
    • Assign responsibilities, deadlines, and resources.
  4. Implement the right tools
    • Partner with tech experts (imSoft, specialized agencies) to avoid digital “blue screen” shortcuts.
  5. Measure, adjust, and improve
    • Conduct monthly reviews. To understand what works, analyze metrics and gather team feedback.

Frequently Asked Questions (FAQ)

Do I need to know programming to digitize my business?
Not necessarily. No-code/low-code platforms (e.g., Wix, Shopify, Zapier) let you build digital processes without writing a single line of code. However, for custom solutions or complex integrations, it’s recommended to work with a developer or specialized agency.

How much does it cost to digitize a business in Mexico in 2025?
Costs vary by project size and complexity. A basic website can start at $8,000 MXN, while a customized e-commerce store with CRM integration might exceed $50,000 MXN. The key is to calculate ROI: invest $20,000 and generate $200,000 in sales, and it’s worth it!

How soon will I see results?
It depends on the project. A website and social media can show signs in 3–4 months, but SEO optimization and consistent content creation typically require 6–12 months to see significant impact. Consistency is key.

Conclusion

Digitizing your business in 2025 is no longer optional; it’s a strategic necessity. From designing a responsive website to integrating AI in your processes, every step brings you closer to increased competitiveness and efficiency. If you’re still clinging to “manual everything,” remember this article and ask yourself: do you want to stay stuck with fax machines or take off on digital rockets?

Would you like to digitize your business? At imSoft we can help. Contact us today and start writing your digital success story. 🚀